Four Jersey City Liquor Licenses Change Hands, Hinting at What’s To Come

Liquor License Legislation New Jersey
Jersey City liquor licenses keep changing hands. Stock photo via pxhere.

As restaurants in Jersey City continue to change, so do owners of liquor licenses in the city. Now, changes are likely in store for four of Jersey City’s plenary retail consumption licenses.

A Mack-Cali subsidiary, Harborside Hospitality Corp., filed an application with the Jersey City Board of Alcoholic Beverage Control to take over the license that was previously used by Piggyback Bar, according to a public notice from earlier this month. Located at Harborside, Piggyback Bar closed in September just two years after being opened by the owners of Manhattan’s Pig and Khao restaurant.

Piggyback Bar’s liquor license has been the property of MC Piggyback Hospitality, LLC, a firm associated with Mack-Cali and the owners of Pig and Khao, for the last couple of years. As Jersey Digs reported in 2017, Harborside Hospitality Corp. previously held the license, meaning that the Mack-Cali subsidiary is now seeking to regain its former rights.

In addition, according to a separate public notice, another Mack-Cali subsidiary called MC Harborside Restaurant, LLC has applied to take over what is currently an inactive pocket liquor license that is being held by Harborside Hospitality Corp. The license is now expected to be utilized at 200 Hudson Street.

This is far from the first time that Mack-Cali has submitted applications relating to Jersey City liquor licenses. Last year, the real estate company applied for a transfer of the license that was previously used by Casino in the Park, while earlier this year, firms associated with Mack-Cali sought the licenses held by Juice at JSQ, Inc. and 382 Bar and Restaurant, Inc.

Meanwhile, a company calling itself Newark Ave Pub Group, LLC applied to the city earlier this year for a transfer of the liquor license that was issued to Superfresh Group, Inc. The latter firm does business as LITM on Newark Avenue. A legal notice issued in September mentioned that Newark Ave Pub Group is owned by Michael Dorrian of Manhattan’s Upper East Side, Michael McKenna of New City, New York, Camillus O’Callaghan of Jersey City, and Jeremy Tirpak of Jersey City.

Another public notice from September mentioned that GS FC Jersey City Pep 2 Urban Renewal, LLC applied to take over an inactive Jersey City pocket liquor license that had been held by Sims Jr., LLC. The former firm was registered out of the Cleveland offices of Forest City Realty Trust, the company behind Jersey City’s Hudson Exchange West development. However, Brookfield Asset Management acquired the trust last winter and Brookfield employees are now listed as being the officers of GS FC Jersey City Pep 2 Urban Renewal.

It is not yet clear what each liquor license could be used for. Plenary retail consumption licenses allow “the sale of alcoholic beverages for consumption on the licensed premises by the glass or other open container,” according to the New Jersey Division of Alcoholic Beverage Control.



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  1. I don’t doesn’t really seem fair that basically the only people able to acquire liquor licenses at this point are developers and more specifically Mack the Hack. Unless you want to spend $1 million. Can’t say the bar scene in JC is trending upwards at it seems like one company is going to own it all. Bye bye creativity…hello cookie cutter.

  2. AHA..NO wonder LITM is SUCKING…
    I don’t know when they were bought out by this “group”, but GONE is the good food & vibe they were known for, waaaay back in the day!
    JC is heading in the direction of Hoboken…a SUCKFEST! These groups & corporations have no clue what they are doing & are only interested in profits. Which is why I will only frequent privately owned establishments…and make no mistake, myself & my friends are all older, single, go out frequently & have disposable cash…which we reserve for the genuinely cool places…
    My heart breaks to see what will become of Maxwell’s…

    • Bingo! Hit the nail on the head when saying they have no clue what they are doing. I actually give developers some credit since they actually know what they are doing as far as development and profits. But they are not chefs, artist, creative when it comes to food and drinks. So they just want low risk…burger and fries…old fashioned drink. Avoid any risk at all costs.

      The developers will also hand pick the businesses they want in their space. So chances of a talented person who may not have the perfect resume or business plan or doesn’t have 1m in the bank is zero to none. So you get everything generic. Sadly Stevie Fullflop seems to support this strategy…

      Hey he’s building shipping containers out in the ghetto for the people who can’t meet the ridiculous developers criteria!


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