It seems like a natural choice for Casper to choose New York City as the location for its first permanent retail store. After all, it’s the city that never sleeps. But maybe now with a Casper Sleep Shop, the city will finally feel comfortable enough to take a snooze.
Inside the NoHo store, located at 627 Broadway between Houston and Bleecker, there are six miniature homes available for customers to test different mattresses, including Casper’s original, award-winning mattress and the advanced Casper Wave mattress with Hyper-Targeted Support.
You can also test Casper’s fluffy and supportive pillows, crisp and cool sheets — or bring along your four-legged friends to try the dog bed.
Book a 20-minute trial appointment to experience Casper’s suite of sleep products. The intimate setting allows guests to test the mattresses in a private and comfortable environment similar to their own home. Each features dreamy installations — sunrises, sunsets, and sound effects, like birds chirping — to set the mood.
The Sleep Shop also regularly works with partners to host events. Most recently, it hosted a wellness “staycation” with media company theSkimm, where guests enjoyed massages, mindful meditations, and more.
Wondering if Casper mattresses are breathable? Sleep Specialists, rather than commissioned sales agents pressuring customers to make a purchase, are on hand to answer your questions. (The answer: Unlike traditional memory foam mattresses, Casper mattresses are designed to sleep cool with breathable open-cell foam.)
Store hours are Monday to Saturday from 10 a.m. to 9 p.m. and Sunday from 11 a.m. to 7 p.m.
For more information, visit the Casper website.
—