Casper Brings the Snooze to NoHo with Sleep Specialists, Mini Mattress Homes, Dog Beds

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Casper Mattress Store Noho Manhattan
Casper Sleep Shop, 627 Broadway, NYC.

It seems like a natural choice for Casper to choose New York City as the location for its first permanent retail store. After all, it’s the city that never sleeps. But maybe now with a Casper Sleep Shop, the city will finally feel comfortable enough to take a snooze.

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Mini homes.

Inside the NoHo store, located at 627 Broadway between Houston and Bleecker, there are six miniature homes available for customers to test different mattresses, including Casper’s original, award-winning mattress and the advanced Casper Wave mattress with Hyper-Targeted Support.


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Casper’s cool sheets.

You can also test Casper’s fluffy and supportive pillows, crisp and cool sheets — or bring along your four-legged friends to try the dog bed.

casper mattress
Casper Sleep Shop.

Book a 20-minute trial appointment to experience Casper’s suite of sleep products. The intimate setting allows guests to test the mattresses in a private and comfortable environment similar to their own home. Each features dreamy installations — sunrises, sunsets, and sound effects, like birds chirping — to set the mood.


casper mattress
Mini home.

The Sleep Shop also regularly works with partners to host events. Most recently, it hosted a wellness “staycation” with media company theSkimm, where guests enjoyed massages, mindful meditations, and more.

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Sunrise.

Wondering if Casper mattresses are breathable? Sleep Specialists, rather than commissioned sales agents pressuring customers to make a purchase, are on hand to answer your questions. (The answer: Unlike traditional memory foam mattresses, Casper mattresses are designed to sleep cool with breathable open-cell foam.)

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Sunset.

Store hours are Monday to Saturday from 10 a.m. to 9 p.m. and Sunday from 11 a.m. to 7 p.m.

For more information, visit the Casper website.

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