The international fashion retailer Primark celebrates its grand opening next Thursday, August 14th at Newport Centre in Jersey City. With more than 450 stores worldwide, Primark now has four stores in New Jersey and will cross the river into Manhattan in 2026. The Newport Centre store is taking over the first level of the space formerly occupied by Sears and will span nearly 36,000 square feet.
Primark is focused on current fashion, homeware, beauty products and everyday essentials at competitive prices. The retailer is ready to showcase their “blend of style, quality, and affordability” for Jersey City. To prepare for opening day, shoppers can browse the Primark website to learn more about the grand opening schedule and discover which products will be available at Newport Centre.
Jersey City shoppers can expect plenty of Primark surprises at Newport Centre. The Dublin-based department store has several big events planned, including a live DJ, special giveaways, and special treats for early shoppers. On Saturday, August 16th, Bluey and Bingo will make in-person appearances, greet fans and pose for pictures at 10 a.m., 11 a.m., 1 p.m., and 2 p.m. ET. The store also features an extensive Bluey collection. For more information on Bluey and Bingo go to Eventbrite.
The grand opening has been two years in the making. Jersey Digs first announced the new Primark location back in 2023. Other New Jersey locations include The Mills at Jersey Gardens in Elizabeth, East Rutherford’s American Dream Mall and Freehold Raceway Mall.
“Primark opened its first store in New Jersey in June 2016 and since that time we’ve learned so much about this shopper and their love of our amazing products at amazing prices,” commented Kevin Tulip, President of Primark US. “We are so excited to bring ‘Primania’ to Jersey City with the opening of our Newport Centre store, offering incredible value and style for even more families and fashion lovers across the Northeast.”
Primark’s Talent Acquisition team is looking to fill full- and part-time roles. All available roles at Newport Centre and other NJ stores can be found on the Primark Careers Site.
