Proposal Calls for 10-Story Building in Journal Square

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61 63 Sip Avenue Jersey City Nj 3
Proposed development in Journal Square at Sip Avenue and Jones Street. Image courtesy of Marchetto Higgins Stieve.

Jersey City’s Journal Square section has seen numerous development proposals over the last five years, some of which have come to fruition while others have halted. Now, another new project is being envisioned for the area.


The latest plan involves two properties at the corner of Sip Avenue and Jones Street.

A company named 61-63 Sip Avenue is looking for preliminary and final major site plan approval with multiple deviations in order to construct a 119-foot-tall residential building with 10 stories at 63 Sip Avenue and 54 Jones Street, according to a late May notice of hearing. Ground-floor retail space would reportedly be included.

61 63 Sip Avenue Jersey City Nj 1
Site of proposed development: 61-63 Sip Avenue and 54 Jones Street, Journal Square, Jersey City.

The notice states that there would be 79 residential units in the building. However, an application dated December 31, 2020, that was submitted to the City of Jersey City describes plans for 72 units, including 36 studios, 18 one-bedroom units, and 18 two-bedroom units, with none being “affordable housing units.”

Marchetto Higgins Stieve is listed in the application as the project’s architecture firm.

A June 2020 disclosure statement associated 61-63 Sip Avenue, LLC with KABR Real Estate Investment Partners IV, LLC and KABR Real Estate Investment Partners III, LLC, along with the same address in Ridgefield Park that is used by the KABR Group.

Both parcels, which currently sit vacant near Hudson County Community College and the Journal Square Transportation Center are owned by 61-63 Sip Avenue, LLC, according to municipal tax filings. The 63 Sip Avenue tract previously included a two-story building that was once home to medical offices.

The notice stated that the Jersey City Planning Board was scheduled to hear this application during its meeting on Tuesday, June 8, at 5:30 p.m., but the matter was not listed on the agenda for the meeting.

Note to readers: The dates that applications are scheduled to be heard by the Jersey City Planning Board and other commissions are subject to change.

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5 COMMENTS

  1. ^ Right. Because a restaurant and a 10-storey building are mutually-exclusive.

    Personally, I really like this one. Replacing a blighted parking lot.

  2. John Kelly, you seem to complain a lot in here. At least make a worthwhile contribution once and awhile. Emma’s is one of the restaurants in Journal Square that has some of the best comfort food in all of Jersey City, they’re killing it!

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