The rapidly growing northern edge of Downtown Jersey City will be getting a sprawling gym facility sometime next year as CULTR Athletic Club will be setting up shop in a recently opened property.
RXR announced that the fitness brand has signed a lease for 12,000 square feet of space within the Hudson House Collection. The new club will occupy ground-floor retail space at Radio Lofts that features expansive windows on a prominent corner.
The new location represents an expansion for CULTR founder Richie Van Houten, who has operated CULTR Fight Club at Hudson House East for the past three years. That location will remain open and continue to focus on boxing, kickboxing, Brazilian jiu-jitsu, Muay Thai, and other martial arts training.
CULTR Athletic Club will feature a high-end gym, boutique-style group classes, extensive recovery amenities and a café, all under one roof. Approximately 6,000 square feet will be dedicated to open gym and training space featuring state-of-the-art equipment, along with strength, HIIT, yoga, mat Pilates, and other group classes.
The facility will additionally feature a 3,500-square-foot wellness and recovery area featuring a 50-person sauna, 20-person steam room, plus a hot pool and cold plunge. The club will also include a dedicated infrared hot yoga and Pilates studio and a café serving coffee, protein drinks and smoothies.
“We’ve been part of this neighborhood for three years and have watched it evolve around us,” said Van Houten. “With CULTR Athletic Club, we saw an opportunity to create something that doesn’t really exist here — a place where you can get a great workout, take a class, use high-level equipment and then recover with a sauna, steam or cold plunge, all in one environment.”
Van Houten, a New Jersey native and former undefeated professional MMA fighter, founded CULTR after more than a decade in the fitness and martial arts industry. CULTR Athletic Club is targeting a first-quarter 2027 launch, and membership will primarily be offered monthly, with plans to limit enrollment to maintain the club’s experience and sense of community.
