Grocery Outlet to Open First New Jersey Store in Hamilton

Grocery Outlet Hamilton Plaza Nj
Grocery Outlet is moving into the former Kmart space in Hamilton Plaza. Photo via Google Maps/Street View.

A chain of small discount grocery stores from California will soon be expanding into the Garden State.

Grocery Outlet, which is based in the San Francisco Bay Area, is planning to open its first New Jersey location this fall in suburban Mercer County. The store will be located in part of the former Kmart space in the Hamilton Plaza near the corner of White Horse Avenue and Kuser Road in Hamilton Township, according to Grocery Outlet Director of Real Estate Jack Reilly.

Community News reported in 2019 that the Hamilton Kmart store was scheduled to close in December of that year. When it opens, the new Grocery Outlet will take up a total area of 20,644 square feet, with a sales floor area of 14,265 square feet.

Although most Grocery Outlet stores can be found on the West Coast, the brand gained a number of stores in Pennsylvania a decade ago after it acquired the Amelia’s Grocery Outlet chain. Multiple additional locations have opened in recent years in the Philadelphia suburbs and Reilly says that Grocery Outlet is “actively seeking expansion in NJ.”


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  1. Foley Market has a loyal customer base for decades. They had no issue with Acme across the street and ShopRite at its former location just down the road.

  2. I think the whole food industry is in an unspoken conspiracy to sell is poison and pollute our planet at the same time. Suppliers and retailers need to focus on real food, fruits and veggies, fish, chicken, etc. And stop killing the people. I hardly ever do canned foods, I try to stay away from red meat, I’ve never owned a microwave, I do not consume beverages that have calories. I do almost no bread or cakes.

  3. Lousy location choice…Robbinsville (especially somewhere along rt. 130) would have been much better. It’s more of a melting pot, a more modern area, and really hasn’t had a proper grocery store since Marazzo’s closed.

  4. A solid food supply that has proper turnover, enough to balance demand while food products are fresh should be a societal goal. Not maximizing profit. Does that make me a communist?

  5. They will sell wine..they are big in boxed wine.. I heard while in AC 1st 100 customers will have access to 4 skids of the boxed wine due to close expiration dates northern California wines..could be a rumor but doubt it…enjoy..

  6. Hurry up and put the supermarket there we need a supermarket with decent prices prices like a save a lot or an Aldie because that new supermarket on route one is priced ridiculous


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